
Corporate

To Culture
Choices
We are a business company that is committed to sublimating Japan's dormant culture and values into top brands that are recognized around the world, and to creating local communities.
We create and support businesses centered on Japanese food culture and IP, which is one of the most prominent cultures in the world.
In the food culture business, we develop products and create scenes for tea, a globally growing industry, by adapting it to modern lifestyles.
In the support business, we provide business strategy formulation/business development, web/application development, product management, marketing strategy formulation/execution, and advertising agency services to food-related companies, IP-related companies, and companies supporting lifestyle infrastructure.
With the declining birthrate and aging population, we are working daily to create alternatives in a culture where the old business model is no longer viable, and to realize the “three way” way of doing business.

Our
Service
We plan, develop and operate the non-alcoholic cold drink brand Apoptosis. In our business development support business, we tackle business development for our clients with various professional partners.

Non-alcoholic beverage brand business
We plan, develop and sell the Apoptosis collection of non-alcoholic drinks that go well with meals.
Using only water and carbonated drinks based on Japanese tea, our unique technology and recipes produce harmony and contrast with delicious meals, making the scene of enjoying food culture a little special time that anyone can enjoy.
We are creating the next added value that can coexist with the community with non-alcohol as the keyword, focusing on those who are particular about delicious meals and those who want to be better served the Japanese food culture experience.

Business Development Support Business
We provide business development support to a variety of companies, including listed companies, venture companies, and start-ups.
Although we do not focus on specific industries, we provide the following services with a particular emphasis on food-related, IP-related, and industrial companies that support clothing, food, housing, information, and infrastructure, all of which are strong benefits in Japan.
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Business strategy formulation/business development
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Web/application development
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Product management
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Marketing strategy planning/execution
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Advertising agency services such as ad placement/operation
For entities that wish to take on new business challenges, we may participate through revenue sharing or investment.
Please contact an Apoptosis team member directly for more information.
Let's Talk 🙃
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Our
Team
Don't be shy 👍
CEO / Marketer
fb / X / IG / Li
Board Member / Engineer
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Board Member / Alliances
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COO / Brand Manager
IG / Li
Executive Officer / Business Development
IG / Li
CSO / Business Development
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Designer / Graphics
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Sommelier / Culture Creation
IG
Marketer / Intern
Li
Designer / Team Support
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Facility Construction / Team Support
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Sales / Partner
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Accounting / In-house PM
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UIUX / Web
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PR / Content Maker
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Sales / Open Position
Our office
Apoptosis Co.
(Apoptosis Co.)
Courtyard HIROO, 4-21-2 Nishiazabu, Minato-ku, Tokyo 106-0031, Japan
Capital: 15,000,000 yen
Established: December 13, 2022